US agency investigates Nike for alleged discrimination against white workers

EEOC demands firm turn over ‘DEI-related objectives’ amid Trump administration’s crackdown on diversity initiatives

The US Equal Employment Opportunity Commission (EEOC) has launched an investigation into Nike over allegations that the sports giant discriminated against white employees and job applicants.

The federal agency is demanding that Nike turn over information related to the allegations, including the company’s “Diversity, Equity, and Inclusion-related 2025 Targets and other DEI-related objectives”, it announced on Wednesday.

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EEOC demands firm turn over ‘DEI-related objectives’ amid Trump administration’s crackdown on diversity initiatives

The US Equal Employment Opportunity Commission (EEOC) has launched an investigation into Nike over allegations that the sports giant discriminated against white employees and job applicants.

The federal agency is demanding that Nike turn over information related to the allegations, includ... The story is categorized under Business with a neutral tone (score -0.08).

Key Insights

Primary keywords: nike, eeoc, related, against, white.
Topic focus: Business coverage with neutral sentiment.
Source context: reported by Guardian Business.
Published: 2026-02-04.

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The article tone is classified as neutral, driven by the language and emphasis in the summary. The sentiment score of -0.08 indicates the strength of that tone.

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Guardian Business US agency investigates Nike for alleged discrimination against white workers