Second-hand first choice for one in 10 consumers – survey

Based on personal income, those earning between £30,000 and £35,000 have bought the most using resale platforms this year, KPMG found.

Why This Matters

A recent survey by KPMG reveals that one in 10 consumers have turned to second-hand options as their first choice, highlighting a shift in consumer behavior. This trend has significant implications for the retail industry, particularly in the wake of rising costs and economic uncertainty. As consumers adapt to changing financial circumstances, businesses must adjust to meet their evolving needs.

In Week 14 2026, Business accounted for 91 related article(s), with Other setting the broader headline context. Coverage of Business decreased by 17 article(s) versus the prior week, but remained material in the weekly agenda.

Coverage Snapshot

Week 14 2026 included 91 Business article(s). Leading outlets for this topic included CNBC, Fox News, Independent Business. Across that cluster, sentiment showed a mostly neutral skew (avg score -0.03).

Key Insights

Primary keywords: consumers, platforms, personal, earning, second.
Topic focus: Business coverage with positive sentiment.
Source context: reported by Independent Business.
Published: 2026-04-05.
Published by Independent Business, contributing a distinct source perspective.
Date context: published during Week 14 2026, when Other dominated weekly headlines.

Tone & Sentiment

The article tone is classified as positive, driven by the language and emphasis in the summary. The sentiment score of 0.07 indicates the strength of that tone.

Context

The trend of second-hand shopping has been gaining traction in recent years, with many consumers seeking affordable alternatives to new products. Major retailers have taken notice, with some incorporating resale options into their business models. However, the KPMG survey suggests that this trend may be more pronounced among certain income groups, with those earning between £30,000 and £35,000 leading the way. Media outlets have highlighted the potential benefits of second-hand shopping for both consumers and the environment.

Key Takeaway

In short, this article underscores key movement in Business and explains why it matters now.

Read Original Article

Independent Business Second-hand first choice for one in 10 consumers – survey