How TikTok trend is fuelling sales of retro dairy product: ‘Demand has gone into overdrive’

One dairy company has seen sales of cottage cheese double over the last few years

Why This Matters

The sudden surge in popularity of a retro dairy product on TikTok has sent sales into overdrive, with one UK company reporting a doubling of cottage cheese sales over the last few years. This trend highlights the significant influence of social media on consumer behavior and purchasing decisions. As the UK's dairy industry continues to evolve, understanding this shift is crucial.

In Week 9 2026, UK Politics accounted for 205 related article(s), with UK Politics setting the broader headline context. Coverage of UK Politics decreased by 7 article(s) versus the prior week, but remained material in the weekly agenda.

Coverage Snapshot

Week 9 2026 included 205 UK Politics article(s). Leading outlets for this topic included Independent, BBC, BBC Business. Across that cluster, sentiment showed a mostly neutral skew (avg score 0.00).

Key Insights

Primary keywords: sales, dairy, overdrive, fuelling, product.
Topic focus: UK Politics coverage with neutral sentiment.
Source context: reported by Independent Business.
Published: 2026-02-28.
Published by Independent Business, contributing a distinct source perspective.
Date context: published during Week 9 2026, when UK Politics dominated weekly headlines.

Tone & Sentiment

The article tone is classified as neutral, driven by the language and emphasis in the summary. The sentiment score of -0.12 indicates the strength of that tone.

Context

The trend of embracing retro foods has been gaining momentum in recent years, with many outlets covering the resurgence of classic products. The Independent has reported on the rise of nostalgic foods, while other publications have highlighted the impact of social media on consumer trends. Meanwhile, business news outlets have analyzed the economic implications of this shift in consumer behavior. As a result, the dairy industry is adapting to meet the changing demands of UK consumers.

Related Topics

UK Politics

Key Takeaway

In short, this article underscores key movement in UK Politics and explains why it matters now.

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Independent Business How TikTok trend is fuelling sales of retro dairy product: ‘Demand has gone into overdrive’